Blog

• BEYOND THE TYPICAL SEO PARADIGM: UNDERSTANDING SEARCH UPDATES

  There's something I've been thinking about for the last year or so that's been bothering me. Something that just hasn't sat right. As I've struggled against what feels like an invisible wall of limitation in my understanding of how Google really works and how we should be thinking about SEO, I've contined to come across examples, situations, and research that seem to indicate the typical SEO paradigm that's stood for years is just too flimsy.
  
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• DEAR LITHIA MOTORS

  It's recently come to my attention that your site is, well, poorly optimized. Not only that, but your individual dealer sites appear to suffer from many of the same problems. Apparently Dealer.com has done you wrong from an SEO perspective. Don't worry, it's not just you, there are many suffering from the same problem...think of the opportunity!   Read More

• FACEBOOK INSIGHTS UPGRADE WALK THROUGH

  Today I received a notification giving me the chance to try the new Facebook Insights for a side project I work on. The following is an overview of the changes I'm noticing, improvements, and new insights that you might be able to draw from the upgrade.   Read More

• PSYCHOLOGY - THE ULTIMATE SEO DEGREE

  I recently had an interesting Twitter conversation with Bill Slawski from seobythesea.com and Dr. Pete from SEOmoz around different college degrees and how well they prepare you for SEO. If you’re interested, you can go through the conversation below, otherwise, skip on down.   Read More

• HOW I BUILT A DA 100 LINK IN 2 HOURS

  Over the past 6 months I’ve been experimenting with broken link building. Essentially, I've been playing with different approaches and techniques to find which one works best. I’ve also been messing with CitationLabs broken link tool over at http://www.brokenlinkbuilding.com/. So far, I’ve had some mixed results (with this tool), but in the right circumstances have achieved some excellent results.
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